San Luis Obispo is the first California wine pocket on this discovery trip that does not have a single wine tasting room downtown. The reason is a mystery. There’s a variety of stores downtown serving all different target audiences. Is there no market for wine tasting amongst creeky tiki lounges, flip flop stores, and pizza by the slice?

In a town with a population of something like 45,000, which does not include the 30,000 college students that crowd the streets part of the year, you’d think the locals would speak volumes at the register. You have so many chances in a day to vote for the businesses in your community you want to support. Make your voice heard by tasting local wines!